rootoftwo

Last night I gave a presentation as part of the “Talking Shop” series at Glasgow School of Art. These talks are aimed at expanding the conception of design and its related fields.

“While the physical world remains very much the product designer’s realm, today’s product designers are also operating in the age of information technology, where intellectual capital and continuous innovation are key. In order that the designers of the future are equipped not only to react to, but also to anticipate, propose & give ‘form’ to invisible products – such as systems, services, interactions & organisational behaviours- we need to expand the definition of the term ‘product’; the product designer of the future must be equally at home within the world of emerging technologies.”